SizeUp is the Big Data Moneyball for Small Businesses

Big Think article “Big Data and the Moneyball Economy” discusses how to take the Major League Baseball strategies of Billy Beane, which emphasizes a sophisticated understanding of data and statistics to help small budget baseball teams compete with their higher-spending rivals as a model for small businesses to beat their bigger competitors.  According to the article, “And it’s not just the data storage companies of the world that promise to make life easier for small businesses. At the recent Tech Crunch Disrupt event in San Francisco, one of the standout companies was SizeUp, which brings business intelligence and competitive analysis to the small business space. There is a Moneyball opportunity here for small businesses who may lack traditional financial resources. They just need to get smart about how to out-think their larger rivals. Despite the buzz about Big Data from high-end consulting companies like McKinsey, few small businesses have really figured out what to do with all that data out there.”

Read the full article “Big Data and the Moneyball Economy“.

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